BuyWhere Merchant Partnership Pitch
The Opportunity
AI agents are becoming the primary shopping interface. When a user asks their agent "find me the best vitamin D supplement in Singapore," the agent searches available product catalogs and recommends the best match. Your products get recommended only if they're in our catalog.
BuyWhere is building the product catalog infrastructure that AI agents query. We're onboarding retailers in Singapore and Southeast Asia to ensure their products appear in agent-driven purchase recommendations.
Value Proposition for Retailers
AI Agent Traffic
- Direct placement in purchase decisions — Your products appear in agent search results when users ask for products you carry
- No marketing spend required — Agents recommend based on product data quality, price, and relevance — not ad budgets
- Singapore & SEA coverage — We're building catalog density across health, beauty, pharmacy, electronics, and more
How It Works
You provide product feed → BuyWhere normalizes & indexes → AI agents query our API → Users get recommendations → Sales tracked & attributed
Integration Steps
-
Provide Product Feed
- Format: CSV, JSON, or XML (we support standard e-commerce formats)
- Fields needed: SKU, title, price, URL, image URL, category, stock status
- Delivery: SFTP, HTTP POST, or direct API upload
- Update frequency: Daily delta updates, full monthly refresh
-
We Build Your Storefront Page
- Your branded page on buywhere.com showing your product catalog
- Deep links directly to your product pages
- Used by AI agents to verify product details and pricing
-
Access Affiliate Dashboard
- Real-time click and conversion tracking
- Revenue reports by product and category
- Performance metrics: impressions, clicks, sales, commission
Revenue Model
CPA (Cost Per Acquisition) + CPC (Cost Per Click)
| Model | Description | Typical Range |
|---|---|---|
| CPA | Pay only when a sale is attributed | 5-15% commission on order value |
| CPC | Pay per click from BuyWhere to your store | $0.10-0.50 per click |
Default: CPA at 10% commission. Higher volumes qualify for better rates.
Case Study Template
[Retailer Name] — [Category], [Country]
Integration: [Timeline, e.g., "2 weeks from feed delivery"] Products indexed: [Count] Period: [Review period, e.g., "First 3 months"]
Results:
- Agent impressions: [X] product views by AI agents
- Click-through to store: [X] clicks
- Attributed orders: [X] orders
- Gross merchandise value: $[X]
- Commission earned: $[X]
Quote: "[Testimonial from merchant]" — [Name, Title]
Getting Started
- Contact: partnerships@buywhere.com
- Feed review: We'll review your product feed format and provide mapping guidance
- Technical integration: Our team helps with feed setup (typically 1-2 weeks)
- Go live: Products indexed and available to AI agents within 48 hours of first feed
FAQ
Q: What if we only have products in one category? A: We accept catalogs of any size. Even 100-500 products can generate meaningful agent-driven traffic in focused categories.
Q: How do you track sales? A: We use affiliate tracking links with cookie-based attribution. Commission is tracked when a user clicks through BuyWhere and completes a purchase within the attribution window (typically 7-30 days).
Q: What's the minimum product feed update frequency? A: Weekly updates are minimum for active listings. Real-time or daily updates are recommended for price and stock accuracy.
Q: Can we see which AI agents are recommending our products? A: Attribution reporting shows volume and revenue. Individual agent data is not shared per privacy agreements, but aggregate trends are available.
BuyWhere — Powering AI agent commerce across Singapore and Southeast Asia.