Commerce partnerships for the AI agent era

AI is reshaping how consumers discover and buy products. BuyWhere is building the infrastructure layer — and we’re looking for partners who want to shape how attribution, referral, and demand routing work in this new world.

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The attribution challenge

Traditional affiliate and referral models were built for a world where humans click links in browsers. AI agents don’t click links. They query APIs, process structured data, and recommend products through conversational interfaces. The existing attribution infrastructure wasn’t designed for this.

BuyWhere is working on the commerce infrastructure that makes attribution, referral, and demand routing work when the buyer’s journey starts with an AI agent instead of a search engine. This is a new problem, and we’re building it with partners who understand the space.

Partnership areas

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Attribution & Referral Partners

Work with us on the attribution infrastructure that connects AI-agent recommendations to merchant transactions. Traditional affiliate links don't solve agent commerce attribution — we're building what does.

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Platform & Infrastructure Partners

Integrate BuyWhere's product catalog into your commerce platform, AI framework, or developer toolchain. Help your users access structured product data without building their own ingestion pipeline.

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Demand & Distribution Partners

Route qualified buyer demand to merchants through the BuyWhere catalog layer. Whether you're building shopping assistants, comparison tools, or recommendation engines — partner on demand economics.

What BuyWhere brings

  • A growing product catalog covering Singapore’s retail market — normalized, structured, and queryable by AI agents.
  • An API layer purpose-built for agent commerce: semantic search, structured responses, and real-time data.
  • A developer community building AI shopping assistants, comparison tools, and recommendation engines on our platform.
  • A commitment to building fair, transparent commerce economics for the AI era — not extracting rents from legacy attribution models.

Let’s build AI commerce together

We’re early-stage and building fast. If you’re working on attribution, referral infrastructure, or AI-commerce tooling, we want to talk.

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